One of my goals before 2020 ends is to upload 100 videos with written formats to my blog, Instagram, and YouTube. I calculated that if I do three a day, six days a week, I can manage to squeeze it in before 2021!
Time is of the essence with these videos, so I'm not focusing on the image quality, sound, or even speaking. I want to get as much content out there as possible and improve things along the way. I had to build a system for creating these videos, a simple step-by-step process I can follow to minimize wasted time and energy and get in my daily quota. Right now, it takes about 20 minutes from start to finish of each video, which means coming up with the topic to talk about, writing, editing, recording, making thumbnails, and uploading to social media.
My process is to find a topic to talk about, limit myself to only talk about that particular thing, and write no more than three paragraphs on it, then a takeaway at the end as something I can use to ensure I cover all the topics in the video and helpful for readers. I briefly edit the post and record the video. From there, I take a screenshot of the video and bring it into my already setup thumbnail creator, one for YouTube and one for Instagram. I'll upload the video directly from my phone to YouTube without content or image, and while that's uploading, I'll upload the Instagram post. Finally, I add the last detail to the YouTube channel, imbed it in my blog post, and publish it.
Key Takeaways:
1) Reaching difficult goals isn't that hard if you have a plan and process
2) You don't need perfect quality to get out there; you can get much farther just by showing up every day
3) Build systems that are easy to follow and don't take a lot of time
4) Enjoy the challenge!